Our lastest news

May 2018

Tractafric offers with Caterpillar technical certifying training for young Africans

Accompany young Africans in the acquisition of a know-how highly valued on the job market: it is with this ambition that Tractafric Equipment has just launched the Caterpillar e-learning program “Technicians for Africa” in six countries:, Cameroon, Gabon, Congo, DRC, Rwanda and Morocco,.


Read more

This free program gives anyone interested in a career as a technician the opportunity to train via the platform techniciansforafrica.caterpillaruniversity.com. Eighteen modules provide basic skills in safety and electrical, hydraulic and power transmission systems.

For participants who successfully complete the course, it is awarded with a certificate of aptitude – a first-rate recognition, providing strong professional prospects for graduates.

July 2017

CAT parts orders: Tractafric launches an online tracking tool

The website – www.trackingtool.tractafric-equipment.com – gives Tractafric customers 24/7 access to a full range of real-time information about their CAT parts orders, including shipping date, location and expected delivery date.


Read more

TTT is currently available to Tractafric Equipment customers in Morocco, Gabon, Cameroon and Congo via a secure, personal access code, with plans to roll out the tool to other countries over the course of the year.

The new tool represents an innovation in the world of Caterpillar dealers that is indicative of Tractafric’s efforts to offer operators service with high value-added.

July 2017

Optorg establishes a manager training program in partnership with CentraleSupélec

Optorg recently teamed up with CentraleSupélec to establish an on-site training program aimed at developing the management skills of Group employees.


Read more

Custom-developed for Optorg and subsidiary employees, the training program was designed to meet issues specific to the Group, including customer focus and the unique aspects of African markets.

This partnership with one of the world’s best universities reflects Optorg’s desire to foster talent within the Group as part of its efforts to continually improve its service to customers and partner manufacturers.

March 2017

ISO 9001: Tractafric Equipment France renews its certification

ISO 9001-certified since 2011, Tractafric Equipment France, the headquarters of Tractafric Equipment, is audited once every three years to renew its certification.


Read more

The latest such audit was performed in late February and early March. Tractafric Equipment France passed the test, renewing its ISO 9001 certification for the next three years. The audit covered Heavy Construction Equipment, Mining, Parts, Energy and After-sales service processes, as well as the Information Systems, Human Resources, Legal and Tax processes. The goal of the triennial audit is to assess not only the quality of our processes, but also the progress made in relation to previous evaluations and the Group’s efforts to achieve continuous improvement. This year was unique in that Tractafric Equipment France, which had been certified under the 2008 version of ISO 9001, was audited under the 2015 standards for the first time.

Archives

Tractafric offers with Caterpillar technical certifying training for young Africans

May 2018

Read more

Accompany young Africans in the acquisition of a know-how highly valued on the job market: it is with this ambition that Tractafric Equipment has just launched the Caterpillar e-learning program “Technicians for Africa” in six countries:, Cameroon, Gabon, Congo, DRC, Rwanda and Morocco,.

This free program gives anyone interested in a career as a technician the opportunity to train via the platform techniciansforafrica.caterpillaruniversity.com. Eighteen modules provide basic skills in safety and electrical, hydraulic and power transmission systems.

For participants who successfully complete the course, it is awarded with a certificate of aptitude – a first-rate recognition, providing strong professional prospects for graduates.

Read more

CAT parts orders: Tractafric launches an online tracking tool

July 2017

Read more

The website – www.trackingtool.tractafric-equipment.com – gives Tractafric customers 24/7 access to a full range of real-time information about their CAT parts orders, including shipping date, location and expected delivery date.

TTT is currently available to Tractafric Equipment customers in Morocco, Gabon, Cameroon and Congo via a secure, personal access code, with plans to roll out the tool to other countries over the course of the year.

The new tool represents an innovation in the world of Caterpillar dealers that is indicative of Tractafric’s efforts to offer operators service with high value-added.

Read more

Optorg establishes a manager training program in partnership with CentraleSupélec

July 2017

Read more

Optorg recently teamed up with CentraleSupélec to establish an on-site training program aimed at developing the management skills of Group employees.

Custom-developed for Optorg and subsidiary employees, the training program was designed to meet issues specific to the Group, including customer focus and the unique aspects of African markets.

This partnership with one of the world’s best universities reflects Optorg’s desire to foster talent within the Group as part of its efforts to continually improve its service to customers and partner manufacturers.

Read more

ISO 9001: Tractafric Equipment France renews its certification

March 2017

Read more

ISO 9001-certified since 2011, Tractafric Equipment France, the headquarters of Tractafric Equipment, is audited once every three years to renew its certification.

The latest such audit was performed in late February and early March. Tractafric Equipment France passed the test, renewing its ISO 9001 certification for the next three years. The audit covered Heavy Construction Equipment, Mining, Parts, Energy and After-sales service processes, as well as the Information Systems, Human Resources, Legal and Tax processes. The goal of the triennial audit is to assess not only the quality of our processes, but also the progress made in relation to previous evaluations and the Group’s efforts to achieve continuous improvement. This year was unique in that Tractafric Equipment France, which had been certified under the 2008 version of ISO 9001, was audited under the 2015 standards for the first time.

Read more

Tractafric Motors in the running to become a Mercedes-Benz VI co-distributor in Morocco

February 2017

Read more

Tractafric Motors has qualified to become a possible co-distributor of Mercedes-Benz trucks and buses in Morocco.

The Group submitted a plan of action that was shortlisted by the automaker to boost growth in this high-potential market (5,000 industrial vehicles, including 2,500 heavy trucks). Adding this new region would increase the number of countries where Tractafric Motors is an official Mercedes-Benz VI importer and distributor to 23 – nearly half of the continent, from Morocco to the DRC – giving the company the most countries out of any Mercedes-Benz VI distributor in the world.

Read more

Tractafric distributes Mercedes passenger vehicles in Côte d’Ivoire

February 2017

Read more

The Group is now an official importer and distributor of Mercedes-Benz passenger vehicles in Côte d'Ivoire.

Following its selection in early 2016 to represent Mercedes-Benz industrial vehicles and MCV buses, Tractafric Motors is now able to offer a full range of goods and passenger transportation solutions for the Ivoirian market.

Read more

Tractafric Equipment supplies power to ACN 2017

February 2017

Read more

Tractafric Equipment was tasked with the challenge of supplying power to Stade de l'Amitité in Libreville – Gabon's largest stadium, with a capacity of 45,000 – throughout the entire Africa Cup of Nations soccer tournament, held from January 14 to February 5, 2017.

The Group provided a turnkey solution, delivering and installing 12 CAT C32 generators producing 1,1250 kVA, along with cable trenches, electrical boxes and more. The contract also included installation maintenance.

This was not the first time that Tractafric Equipment had been called on to supply power to the ACN in Gabon – the Group also provided the service in 2012. The contract conveyed renewed trust in Tractafric, which beat out competition from leading competitors.

Read more

Construction & Infrastructure: celebrating a record year with Caterpillar

January 2017

Read more

Tractafric Equipment achieved record new heavy equipment sales in 2016, despite a shrinking market. The Group achieved 45% overall market share in all the regions where Tractafric Equipment operates – a level unseen since 2012.

The Group was particularly successful in the Global Construction & Infrastructure (GCI) sector, reaching 50% market share. This performance was driven by an exceptional contract – the sale of hundreds of machines in Gabon as part of the Sotrader product, which is similar in scale to the historic Cameroon-Chad pipeline and Trans-Gabon Railway projects, in which Tractafric Equipment also took part – in addition to a positive overall sales dynamic across all regions.

The staff at Tractafric Equipment celebrated their achievement in late January alongside Caterpillar representatives. The Group had the honor of hosting Paolo Fellin, Vice President for Global Construction & Infrastructure at Caterpillar, which served as a reminder of the enduring, close-knit relationship between Tractafric and its longstanding partner manufacturer CAT, which is 85 years strong.

Read more

Tractafric enables 500 Gabonese to receive training in equipment operation and maintenance

January 2017

Read more

Several hundred Gabonese will soon receive training in the operation and maintenance of Caterpillar machines at a training center built by Tractafric for Sotrader in Libreville, Gabon.

Société de Transformation Agricole et de Développement Rural (Sotrader) is a company formed via a public-private partnership between the Gabonese government and Olam International to implement GRAINE, a project to cultivate 200,000 ha of land with the aim of creating jobs and improving the country’s food security. Tractafric equipped Sotrader with several hundred CAT machines in 2016.

The agreement provided for Tractafric to host 80 Gabonese technicians at its Casablanca training center and to supply Sotrader with a training center in Libreville. Construction was recently completed on the center, which will soon be handed over to Sotrader and begin training machine operators and maintenance technicians. The Libreville center will have a training capacity of 12 people per week and enable more than 500 Gabonese per year to acquire expertise in technical fields with high valued-added.

Read more

Tractafric Equipment: the world’s best Caterpillar dealer for undercarriages

December 2016

Read more

Tractafric Equipment was the top-ranked Caterpillar dealer in the world in 2016 for the undercarriage segment (UC), which includes equipment for track-type tractors, excavators and track skidders.

Guidance and technical service are what make the difference on this highly competitive market.

This is the second time that Tractafric has topped the list of CAT undercarriage dealers, following a first-place finish in 2014.

Read more

Gas generators: Tractafric innovates on its markets

September 2016

Read more

Tractafric Equipment recently signed an agreement with Maurel & Prom, a specialist in oil and natural gas extraction, for the sale of 4.3 MW CAT/MWM gas generators – the most powerful in the range – to supply power to Onal oil field in Gabon. The deal follows the sale of two equally powerful gas generators to Maurel & Prom in late 2014.

These contracts mark Tractafric Equipment’s introduction of the CAT/MWM range of natural gas generators on its markets. The generators are unique in that they run on gas extracted from the field, which limits gas flaring – a technology in line with environmental concerns expressed in our markets, and which meets the needs of many sectors: industry, oil platforms, hospitals, airports and more.

Read more

Compliance: an e-learning initiative to guide our teams

June 2016

Read more

Optorg is launching an e-learning resource on compliance issues to help employees understand and apply the principles set forth in the Group Ethics Charter.

The first module, which covers anti-corruption, is designed to enable employees to assess and expand their knowledge on the topic.

Read more

Coordinated Isuzu launch in Morocco: pickup, light-duty and medium-duty trucks

May 2016

Read more

Tractafric Motors and Isuzu are carrying out a strategic, coordinated launch in Morocco of the new D-Max pickup and a new generation of light-duty and medium-duty trucks, which are equipped with engines that meet the country's new emissions standards.

The multi-product launch follows the introduction of heavy-duty Isuzu trucks, which Tractafric Motors has distributed in Morocco since 2015. The initiative is backed by a national network of 13 Sales, Service and Spare Parts (3S) outlets.

Read more

Optorg opens a whistleblower hotline

May 2016

Read more

Optorg has set up a toll-free whistleblower hotline that enables Group employees – and anyone else who is involved with our business – to share situations that pose an ethical risk.

The hotline is managed by an outside provider in order to guarantee that what is disclosed remains confidential. Optorg will investigate all information provided to the hotline. Initially launched on a pilot basis at the Group headquarters, the system will gradually be expanded to include all Group subsidiaries.

Download the whistle-blower guide

Read more

Daimler selects Tractafric Motors to distribute its range of heavy trucks in Côte d’Ivoire

March 2016

Read more

In Côte d'Ivoire, the Group is now an official importer and distributor of the entire range of Daimler heavy trucks: Mercedes-Benz industrial vehicles and vans and MCV buses.

This new addition brings the number of countries where Optorg distributes Mercedes-Benz industrial vehicles to 23 – nearly half of Africa – reflecting Mercedes-Benz’s confidence in Tractafric to support its growth on the continent.

Read more

Fuso selects Tractafric Motors as a distributor in seven new countries

January 2016

Read more

Daimler / MFTBC has selected Tractafric Motors to distribute Fuso, its brand of medium-duty trucks, in seven new countries: Benin, Burkina Faso, Liberia, Niger, Rwanda, Sierra Leone and Togo, where the brand is not yet sold.

These new countries come in addition to the 10 countries where Tractafric Motors already distributes Fuso: Cameroon, CAR, Chad, Congo, DRC, Equatorial Guinea, Guinea, Guinea Bissau, Mali and Senegal.

The Tractafric Motors network now has two perfectly complementary vehicle ranges in all 17 countries: the 20-48T range of Mercedes-Benz heavy trucks, which meet the needs of long-haul freight professionals, in particular those who transport heavy and/or sensitive goods, and the Fuso range, which meets urban and suburban transportation needs, with a selection of vehicles ranging from 6.5 to 25 metric tons.

Read more