Accompany young Africans in the acquisition of a know-how highly valued on the job market: it is with this ambition that Tractafric Equipment has just launched the Caterpillar e-learning program “Technicians for Africa” in six countries:, Cameroon, Gabon, Congo, DRC, Rwanda and Morocco,.
This free program gives anyone interested in a career as a technician the opportunity to train via the platform techniciansforafrica.caterpillaruniversity.com. Eighteen modules provide basic skills in safety and electrical, hydraulic and power transmission systems.
For participants who successfully complete the course, it is awarded with a certificate of aptitude – a first-rate recognition, providing strong professional prospects for graduates.
The website – www.trackingtool.tractafric-equipment.com – gives Tractafric customers 24/7 access to a full range of real-time information about their CAT parts orders, including shipping date, location and expected delivery date.
TTT is currently available to Tractafric Equipment customers in Morocco, Gabon, Cameroon and Congo via a secure, personal access code, with plans to roll out the tool to other countries over the course of the year.
The new tool represents an innovation in the world of Caterpillar dealers that is indicative of Tractafric’s efforts to offer operators service with high value-added.
Optorg recently teamed up with CentraleSupélec to establish an on-site training program aimed at developing the management skills of Group employees.
Custom-developed for Optorg and subsidiary employees, the training program was designed to meet issues specific to the Group, including customer focus and the unique aspects of African markets.
This partnership with one of the world’s best universities reflects Optorg’s desire to foster talent within the Group as part of its efforts to continually improve its service to customers and partner manufacturers.
ISO 9001-certified since 2011, Tractafric Equipment France, the headquarters of Tractafric Equipment, is audited once every three years to renew its certification.
The latest such audit was performed in late February and early March. Tractafric Equipment France passed the test, renewing its ISO 9001 certification for the next three years. The audit covered Heavy Construction Equipment, Mining, Parts, Energy and After-sales service processes, as well as the Information Systems, Human Resources, Legal and Tax processes. The goal of the triennial audit is to assess not only the quality of our processes, but also the progress made in relation to previous evaluations and the Group’s efforts to achieve continuous improvement. This year was unique in that Tractafric Equipment France, which had been certified under the 2008 version of ISO 9001, was audited under the 2015 standards for the first time.
Tractafric Motors has qualified to become a possible co-distributor of Mercedes-Benz trucks and buses in Morocco.
The Group submitted a plan of action that was shortlisted by the automaker to boost growth in this high-potential market (5,000 industrial vehicles, including 2,500 heavy trucks). Adding this new region would increase the number of countries where Tractafric Motors is an official Mercedes-Benz VI importer and distributor to 23 – nearly half of the continent, from Morocco to the DRC – giving the company the most countries out of any Mercedes-Benz VI distributor in the world.
The Group is now an official importer and distributor of Mercedes-Benz passenger vehicles in Côte d’Ivoire.
Following its selection in early 2016 to represent Mercedes-Benz industrial vehicles and MCV buses, Tractafric Motors is now able to offer a full range of goods and passenger transportation solutions for the Ivoirian market.
Tractafric Equipment was tasked with the challenge of supplying power to Stade de l’Amitité in Libreville – Gabon’s largest stadium, with a capacity of 45,000 – throughout the entire Africa Cup of Nations soccer tournament, held from January 14 to February 5, 2017.
The Group provided a turnkey solution, delivering and installing 12 CAT C32 generators producing 1,1250 kVA, along with cable trenches, electrical boxes and more. The contract also included installation maintenance.
This was not the first time that Tractafric Equipment had been called on to supply power to the ACN in Gabon – the Group also provided the service in 2012. The contract conveyed renewed trust in Tractafric, which beat out competition from leading competitors.
Tractafric Equipment achieved record new heavy equipment sales in 2016, despite a shrinking market. The Group achieved 45% overall market share in all the regions where Tractafric Equipment operates – a level unseen since 2012.
The Group was particularly successful in the Global Construction & Infrastructure (GCI) sector, reaching 50% market share. This performance was driven by an exceptional contract – the sale of hundreds of machines in Gabon as part of the Sotrader product, which is similar in scale to the historic Cameroon-Chad pipeline and Trans-Gabon Railway projects, in which Tractafric Equipment also took part – in addition to a positive overall sales dynamic across all regions.
The staff at Tractafric Equipment celebrated their achievement in late January alongside Caterpillar representatives. The Group had the honor of hosting Paolo Fellin, Vice President for Global Construction & Infrastructure at Caterpillar, which served as a reminder of the enduring, close-knit relationship between Tractafric and its longstanding partner manufacturer CAT, which is 85 years strong.
Several hundred Gabonese will soon receive training in the operation and maintenance of Caterpillar machines at a training center built by Tractafric for Sotrader in Libreville, Gabon.
Société de Transformation Agricole et de Développement Rural (Sotrader) is a company formed via a public-private partnership between the Gabonese government and Olam International to implement GRAINE, a project to cultivate 200,000 ha of land with the aim of creating jobs and improving the country’s food security. Tractafric equipped Sotrader with several hundred CAT machines in 2016.
The agreement provided for Tractafric to host 80 Gabonese technicians at its Casablanca training center and to supply Sotrader with a training center in Libreville. Construction was recently completed on the center, which will soon be handed over to Sotrader and begin training machine operators and maintenance technicians. The Libreville center will have a training capacity of 12 people per week and enable more than 500 Gabonese per year to acquire expertise in technical fields with high valued-added.
Tractafric Equipment was the top-ranked Caterpillar dealer in the world in 2016 for the undercarriage segment (UC), which includes equipment for track-type tractors, excavators and track skidders.
Guidance and technical service are what make the difference on this highly competitive market.
This is the second time that Tractafric has topped the list of CAT undercarriage dealers, following a first-place finish in 2014.